If you are reading this it means that at some point in the past you “opted in” to an email subscription to our Primal Woods blog. I want you to know that yesterday I transitioned e-mail delivery of the blog posts from Feedburner to Zoho. There are a couple of reasons for that; one, Feedburner is an old google product, and is no longer supported, and two, Zoho offers some additional capabilities. If everything goes according to plan, Zoho should have sent you this post at 6 a.m. Eastern Time on 2018 December 15. And, since I don’t want to be an unwelcome “spammer,” you are reminded that you can “opt-out” at any time; you will find an “unsubscribe” link at the bottom of the email. I thank all of you for having subscribed in the first place, and next I will introduce you to some of my thoughts on where we might go from here with respect to my communication with you. I need your help.
Well, that depends on you and the feedback you provide to me. I’ll continue with the blog, though I certainly tend to post there less frequently than on Instagram and Facebook. I use the blog to provide in depth information, and writing and publishing the posts is a time consuming process. Still, that sort of documentation comes naturally to me, so it will continue, and probably no less frequently than now. I’m looking for something that will allow me more depth than Instagram or Facebook, but with less investment of time than the blog or video (given my current capabilities).
A Newsletter Perhaps?
One of the things that Zoho offers, is the capability for sending you email on a variety of subjects. A lot crosses my mind and my desk that I think might be of interest to you, but frankly the work required to put these bits in a blog post is off-puttting. Conversely, I could put interesting and informative content in a quick “Newsletter” email far more easily; it would I think fit right between Facebook and the Blog on the Spectrum. These newsletters would touch on all areas of the Primal Woods business, including Sawyers, Sugarers, Soapers, and soon, Primal Health Coaching. Zoho also offers the capability of managing various “interest group” lists, so if you only wanted to read about soap, or sugars, or sawyers, or health coaching, or any combination of those, you could manage your subscription accordingly. What do you think about the newsletter idea; I would be very appreciative of hearing your thoughts? Since this is a blog post you can provide feedback on the blog, or simply reply to firstname.lastname@example.org via the email delivered by Zoho, I hope!
Video and/or Audio?
It’s also perfectly clear that a lot, probably the vast majority of people, now consume information either via live or recorded audio or video. These are routes I have experimented some with, and the YouTube channel garners new subscribers almost daily; frankly, that surprises me. Having said that, producing audio and video is even more timeconsuming (currently) than the blog, and so it has not happened as frequently as it should. Some of that is due to my own limitations. I will find a way to make audio and or video more manageable if that’s what you want to see.
Along that line of thought, again I would appreciate your feedback. Would you be more engaged with audio and/or video than with the blog, Facebook, and Instagram? If so, audio or video? And on what platform; YouTube, Vimeo a podcast, Facebook or IG Live videos? The possibilities are seemingly endless, and your feedback will certainly inform the decision. It’s hard for me to believe you’d want to see my mug more often, but if so I’ll buckle-up and make it so!
I want to thank you for all of the love and support as we come to the end of year three in Primal Woods. To say that it has been an adventure is a gross understatement. Our customers, you, are in a class all by themselves. I’m continuously amazed by what you are up to, in business and in life. It’s my fervent prayer that we can be of service to you.
All the best, happy holidays, and Merry Christmas,